Pastel Riah's Charms banner with beads, bows, hearts and stars

Made to match your personality

Tiny details.
Big personality.

Personalised bag, bracelet, notebook and diary charms—made your way in Riah's signature pastels.

Made for you
Names, initials and colours

Young creativity
Designed by Riah

Joy in every detail
Playful, giftable and personal

Simple & personal

Four little steps to something very you

Every order begins with your idea. Turn it into a charm you'll love to use, wear or gift.

Start your order
  1. 01

    Choose your piece

    Bag charm, bracelet or a charm for your favourite notebook.

  2. 02

    Pick your style

    Choose your colours, theme and favourite little details.

  3. 03

    Make it personal

    Add a name or initials, subject to the letters available.

  4. 04

    Add to basket

    Review your choices, check out securely and wait for your creation.

Neriah, founder of Riah's Charms, in a pastel jewellery boutique

Meet the founder

Meet Neriah,
the Riah behind the charms.

Hey! I'm Neriah, but everyone calls me Riah.

I started Riah's Charms because I love creating jewellery that helps people feel happy, confident and special.

What began with choosing colours, beads and charms has grown into a young creative brand for children, teens and adults. Every piece is designed to celebrate personality and give you a fun way to show who you are.

Every charm has a meaning. Every piece is made with love. Every order means the world to me!

Follow Riah's journey

The Riah's Charms promise

Spread confidence,
one charm at a time.

Charm it your way — jewellery that's as unique as you.

Riah's Charms is about more than accessories. It is a celebration of creativity, confidence and self-expression—helping every customer add their own personality to the things they carry and wear.

Made personal

Names, initials, colours and details that let your style shine through.

Created with love

Thoughtfully chosen charms and playful combinations brought together with care.

Confidence & joy

Small accessories designed to help you feel happy, confident and special.

Find your charm

Good to know

Your questions, answered

How do I place an order?

Choose your product, add your personalisation details and check out securely online.

Can I choose the colours and letters?

Yes. Add your preferred colours, name or initials on the product page. Exact beads and letters depend on current availability.

How long will my order take?

Personalised orders are usually made and dispatched within 2–3 working days. Delivery time is additional and depends on the service selected at checkout.

Do you offer collection or delivery?

UK delivery options and prices are shown at checkout. If local Birmingham collection is available for your order, it will also appear as an option at checkout.

Ready to make it yours?

Your perfect charm starts here.

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